year on year

ComScore's snapshot of UK Smartphone Users [May 2011]

Interesting data from Comscore regarding smartphone use in the UK.


"In May 2011, 42 percent of UK mobile consumers used a smartphone compared to only 27 percent a year ago."


Yes, charts and bar graphs make it easier to visualise. Who ate all the pie charts...?

Not only is it interesting to see that more people in the UK are using smartphones, but I think that the growth rate of the platforms is interesting: year on year Nokia's Symbian is down 10%, Apple's iOS is up 46% and Google's Android is up a staggering 634%. If those year on year growth rates are applied to the three months since that survey was completed (in May 2011) it is safe to say that Apple's iOS platform has been toppled as the market leader by Google's Android platform by now (End of July 2011).


RIM, maker of Blackberry smartphones and software, recently announced that it was cutting 2000 jobs in autumn 2011. Analysts are disappointed with the company's growth. The Comscore data indicates that in the UK things aren't that bad with a 59% year on year growth.


Well, I am smiling at the fact that the Android platform is doing so well. As most readers of this blog will already know, I'm and Android fanboy. (Consider this a sort of disclaimer)


Here's a link to the Comscore source.


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